Monday, 6 October 2014

Planning - History Of The Music Video - The Rise Of MTV

With the advent of the 80s brought the rise of new form of media. The commercial music video. This revolutionised the music market leading the charge, MTV the first ever terrestrial TV station to be dedicated to airing music videos. previously music videos were made of originally established songs but now the music videos were being released at the same time or in rare cases even before the official music release.

artists used MTV to compete with with each other by making Promo videos and publishing them onto MTV. the first music video that was aired on MTV was on the 1st of august 1981.



This video helps portray the types of music videos that could be found on the MTV station. there are similar motifs in this video compared to other music videos. You can see them singing and dancing to the music and they are wearing costumes.

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